How is Possible to Gamify the Outdoor Industry? Interview with Benjamin Föckersperger

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What does “Gamification” mean? Is it possible and necessary to “gamify” the outdoor business?

Benjamin Föckersperger’s interview gives a brief introduction into the principles of Gamification, which could be also described as Game-Thinking to address the target group of the 21st century. Based on the principles of core motivation, Gamification describes the theoretical approach to transform methods of game design and player engagement into business solutions. Traditional businesses have to adapt or reinvent themselves, to keep the pace, especially in the “analogue” Outdoor environment.

 

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The Future of Textile Industry Must Be “Circular” – Interview With Cyndi Rhoades

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What is a circular resource model and what are the key hurdles preventing the outdoor industry from achieving it? Cyndi Rhoades explores some of the commercial benefits and real opportunities that a circular approach to sourcing and keeping non-rewearable textiles in circulation could bring for individual brands and the wider industry as a whole.

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European OutDoor Summit 2017: See you…in Italy!
Interview with Luca Businaro

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The European OutDoor Summit 2017 will take place in…Italy! During the videointerview, Luca Businaro (Assosport President) provides us with some anticipations about the most important features of the next EOS edition.

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EOS 2016 Closes on a High Note in Barcelona – Italy is Announced as Host for 2017

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Following an inspirational, motivational and informative two-day programme in Barcelona, the fourth annual European Outdoor Summit (EOS) came to a close last week and was hailed a success by delegates, speakers and sponsors alike.

Designed to engage, inspire, promote and progress the outdoor industry, the EOS 2016, which received huge support from key industry brands from the outset, brought together over 250 outdoor professionals from across Europe and beyond to listen to keynote speeches, participate in break-out sessions, network and socialise with colleagues and piers from across the industry.

The Summit took place on 29th– 30th September at the Crowne Plaza Hotel and, as the event drew to a close, it was confirmed that the EOS 2017 will take place in Italy, in partnership with the Italian Outdoor Group and Assosport .

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One Week To Go Until EOS 2016
 Are You Ready?

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With just one week to go until the outdoor industry’s networking event of the year kicks off in Barcelona, it’s time to do a quick check list to make sure you have everything in place ready for a great European Outdoor Summit 2016!

MAKING YOUR SUMMIT CHOICES:

After booking your EOS 2016 place, you will have received a link to a survey which asks you to pick your choices for the whole event. This includes, break-out session participation, activities and evening social attendance. If you haven’t already done so then please make your choices as soon as possible as this is very important to ensuring you can make the most of everything the Summit has to offer. You can make your Summit choices HERE. Check you have included all of the below:

 BREAK-OUT SESSIONS CHOSEN?
In addition to the keynotes speeches from the likes of the European Commission’s Deputy Director-General for Education and Culture, Jens Nymand Christensen and Patagonia’s Vice President of Public Engagement, Rick Ridgeway, delegates can pick a break-out session each day on a whole host of interesting and relevant topics being delivered by some of the industry’s top experts.
For the full timetable break-out sessions, as well as keynote presentations click HERE 
 
 SIGNED UP FOR THE NETWORKING EVENING?
Taking place on Thursday evening, we invite delegates to join us for tapas and beer at Fabrica Moritz, the largest microbrewery in Europe located in the very heart of Barcelona. Responding to past delegates’ requests for more time to network, we have chosen to host an informal evening in a relaxed environment at a venue simply overflowing with character, charm, atmosphere, great tapas and of course, great beer! (more…)

Download The EOS 2016 Must – Have Information

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eosThe highly anticipated European Outdoor Summit 2016 starts in less than two weeks and to ensure you make the most of it, we include links to three documents, which contain all the information you need.

  • The EOS 2016 PROGRAMME gives in-depth information on the full event and is now available to be viewed and downloaded. A printed hard copy of the programme will be provided in your gift bag once you register at the EOS 2016. (Registration desk opening times – 28th September 3pm – 8pm and 29th September 7.45am – 8.30am at the Crowne Plaza).

 

  •  The EOS 2016 TIMETABLE includes information about the full line-up of keynote presentations and break-out sessions and their timings.

 

  • However you are travelling to the EOS 2016,  the EOS 2016 TRAVEL GUIDE will help you plan your route to the Crowne Plaza.

 

  • You should have received an email to download the EOG Events APP. Please support this new addition to the Summit, which gives you the opportunity to make the most out of meeting other delegates. Please do this before arriving at the Summit.

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EOS 2016…Don’t Miss Out!

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INFO:  European Outdoor Summit (EOS)

European Outdoor Summit: An Industry In Evolution

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EUROPEAN OUTDOOR SUMMIT

This year’s European Outdoor Summit will be hosted on the 29th & 30th September at the Crowne Plaza hotel, Montjuic, Barcelona.
Focusing on specific themes, with a European-wide emphasis on topics related to industry needs and key strategic issues facing the sector.
€€600 to be inspired, meet the right people and listen to some truly insightful speakers at THE European Outdoor Industry Networking Event.

  • New Newtorking App
  • Relevant Topics
  • Networking Tapas Evening
  • Inspirational Speakers

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EOS 2016 – ONE MONTH TO GO: EOG & Myagi to Provide New Networking APP for Delegates 

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f20262a4-1e83-4742-9da3-31d95e93251dWith just one month to go until the highly anticipated European Outdoor Summit (EOS) 2016, the European Outdoor Group (EOG) is pleased to announce a new Networking APP for Summit delegates. The hi-tech solution to professional networking is being delivered in partnership with Myagi, the innovative online learning network for retail sales associates.

The Summit, to be held on the 29th and 30th September 2016 in Barcelona, offers the outdoor industry a unique opportunity to come together and listen to some truly insightful speakers, participate in engaging activities and break-out sessions, but most importantly to network across disciplines with the ultimate aim of improving business practices, stimulating growth and increasing innovation within the industry.

For many professionals working in the Outdoor industry, the EOS is a rare opportunity to connect with business associates across the entire European region. Whilst Europe’s neat geography ensures easy trade links physically, conducting business in Europe often transcends multiple languages and multiple offices on a daily basis, making business within the region complex. There will be in excess of 300 senior executives attending the EOS and even the most organised person would find it a challenge to meet the right people or listen to the most relevant speakers over a two day period. Yet seasoned event attendees are all too aware of the importance of making the opportunities at the EOS deliver results.
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FULL EOS 2016 LINE-UP ANNOUNCED A.S.Adventure CEO Frédéric Hufkens to Speak at the Summit

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fredericEuropean Outdoor Summit (EOS) is pleased to announce two further keynote speakers to the line-up of the European Outdoor Summit (EOS).  The first is Frédéric Hufkens, the CEO and Chairman of outdoor and adventure specialist A.S.Adventure, and the second is Anders Selling, a Swedish Management Consultant who’s background is extensive and includes eight years with the SAAB Automotive.

Offering a full line-up of inspirational, educational and informative speakers and break-out presentatio ns, the EOS 2016 takes place on 29th and 30th September in Barcelona. BOOK YOUR PLACE now to secure an audience with top names and brands from within the industry!

Rapid changes in both technology and consumer preference have altered so many of the established concepts of retail that it is time for the industry to re-look at what is possible and work together to identify opportunities for the future.  Taking place on the first day of the Summit under the category: CHANGE UP! Doing Things Better, Frédéric’s presentation, ‘The future of Outdoor Retailing’, will discuss choices that need to be made and how looking at the options that are progressive and positive could make outdoor retail a significantly differentiated sector.  (more…)