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Rewoolution at Outdoor Fair: Merino Wool Made in Italy is Coming Back

Published by Mountainblog on .

The countdown is started to the eagerly awaited summer meeting for all the European Outdoor market operators and lovers.
From July 11th to July 14th The Outdoor Trade Fair of Friedrichshafen, in Germany, will open the doors of its 20th edition, gathering more than 900 exhibitors coming from 39 different countries on the Costance lake banks.

Along its first twenties years, the Outdoor Fair, born in 1994 with 231 exhibitors mostly from the German market, has attracted more and more visitors and exhibitors, opening to the international business and spreading a different concept of “Outdoor” to the world. A real new Outdoor “lifestyle”, far from being only camping or hiking, is promoting by the Fair where visitors from all over the world can take part to live action sport contests.

Rewoolution confirms its third presence at the Fair, with a 100 squared meter booth (Hall B4 – Boot 403), where the main four collection lines will be shown: Active, Outdoor, Basic and Next to Skin. The Merino Wool Polo Piquet represents the icon of this edition, besides the new items introduced on the Active and Outdoor collection, both for performances and fabric textiles. The wool mill from Biella is definitely ready to surprise the Outdoor market again.

 

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Rewoolution