Strong Brand Support For the New Multisports Show ISPO SHANGHAI

Published by Mountainblog on .

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2nd to 4th 2015, close to 400 brands from more than 20 countries present their products on the ISPO SHANGHAI 2015. ISPO’s summer show in China shows on over 30.000 sqm gross space new products from Outdoor, Health & Fitness, Running, Action, Sportstyle, Water Sports and Functional Textiles. Themed villages will provide exciting content and action in the Running Village, the Paddling & Watersports Village and the Action & Sportstyle Village.

As of the beginning of May close to 400 brands have applied. The reserved space outstrips ISPO’s initial plan by 17%, thus satisfies all expectations so far and the demand for more is still up. “The interest in ISPO SHANGHAI is a proof to both the growing popularity of sports across Asia and the sports industries’ acknowledgement of the importance of this expanding market,” says Klaus Dittrich, Chief Executive Officer of Messe München.

Key brands that have already confirmed participation in ISPO SHANGHAI span the world of sports. They range from outdoor brands such as Mammut, Fjällräven, Black Diamond, Outdoor Research, Osprey and Camelbak and Point65, Feathercraft, Clipper, Epic, Bateau, and Adidas Swimwear, all from water sports, to LifeFitness, 2XU, CEP, Skins, and Power Balance from fitness.

A number of Chinese market leaders signed up, too, including Tittalon, Highland Camper, BlackDeer and Fire-Maple.

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