PrimaLoft: Much More Than Performance and Comfort
Interview with Jochen Lagemann

Posted by & filed under Brand & Event Blog, ISPO 2014 – product video, PrimaLoft Brand Blog, Video, Video Talk.

PrimaLoft is a wide concept that goes from synthetic insulation to comfort solutions.
At ISPO 2014, Jochen Lagemann (Managing Director Europe) explains what PrimaLoft stands for: it’s performance and comfort but it is even an earth friendly attitude; it means traciability, sustainability and of course, innovation. Not just concrete achievements but future aims…