At OutDoor by ISPO, Jonathan Wyatt (Running specialist) presents the Jackal, Helios III and VK Boa running shoes by La Sportiva.
La Sportiva was born in 1928 when Narciso Delladio hand-crafted wooden leather boots for many lumber-jacks and farmers of the Fassa and Fiemme valleys (Dolomites, Italy). After the war, the demand for boots increased obliging Narciso to hire new workers: the good name of "Calzoleria Sportiva" crossed the boarders of the valleys and with the second generation represented by Francesco Delladio, started to become a worldwide known brand. Starting from here the La Sportiva’s history continued to grow. Now the firm produces in Fiemme Valley boots and shoes for all kind of outdoor activities from climbing and mountain, categories in which La Sportiva has the market leadership, to mountain running, hiking and the skimountaineerging market. Recently the company entered in the skimountaineering segment and in the apparel market too with a complete selection of technical clothes for running, skimountaineering and climbing. La Sportiva who produces mainly in his headquarter at Ziano di Fiemme, is distributed in more then 70 countries worldwide.www.lasportiva.com more