Scandinavian OutDoor Group is an association of Scandinavian brands. What are the distinctive features of SOG and what is the future of its companies? Sara Wänseth (SOG General Secretary) replies to these questions during the video interview.
Alastair Humphreys is a British Adventurer, Author and Blogger. He spent over 4 years cycling round the world, a journey of 46,000 miles through 60 countries and 5 continents.
EOS 2016 has been a very interesting edition and the European Outdoor Group has worked hard to offer a business focused line up. During the video interview, Mark Held (EOG General Secretary) analyzes the main topics discussed during the two days of summit. Enjoy!
A leader in the outdoor and travel apparel market, Patagonia is renowned for its environmental and social responsibility and has a strong track record of giving back. Rick Ridgeway is one of Patagonia’s key spokespersons in all its global markets and represents and promotes Patagonia’s core values with external stakeholders including NGO’s, trade organisations, academics and universities, and government agencies.
La Liste shows steep skiing in a way that has never been seen before and promises to be a true visual feast. Mammut Pro Team athlete Jérémie Heitz challenges himself to ski the most spectacular 4000 m peaks of the Alps to tell the story of
prAna’s style is unique: versatile, stylish and colorful. prAna’s Fall/Winter 2016/17 climbing offerings are updated this season with new highlights and classics in autumn-like colors.
We’ve been making skis for over seventy years, and we’ve never made one like the Ripstick. Not just because it’s built with TNT technology (Tip-To-Taill), combining a TubeLite Woodcore with VaporTip inserts for an ultra-smooth ride without added weight or because it takes the best of our patented Amphibio profile which provides maximum maneuverability and edge grip
Piers Solomon skips the lift lines and heads off on foot through the backcountry of Japan, British Columbia and his own backyard in Switzerland. A film by DPS Cinematic...
At OutDoor 2016, Giulio Piccin (Product Manager) and Andrea De Pascale (Head of Marketing and Partnership Development at JVI for Michelin Technical Soles) present Elica System by AKU with the Exclusive Michelin® Pulsar Technical Soles.
At OutDoor 2016, Patrizia Dalla Rosa (Marketing and Communication Manager) and Andrea De Pascale (Head of Marketing and Partnership Development at JVI for Michelin Technical Soles) present Mystic Mid Surround by Garmont with the Exclusive Michelin® Cross Terrain Technical Soles.
At OutDoor 2016, Sebastian Schaller (Technical Sales Support Manager) and Andrea De Pascale (Head of Marketing and Partnership Development at JVI for Michelin Technical Soles) present Multi Track by Salewa with the Exclusive Michelin® Multi Track Technical Soles.
At OutDoor 2016, Francesco Navach (Retail Manager) presents the concept "Concept Stores"of CMP.
Product & Corporate News
After a successful sell-in year for SS17 collection, Garmont® continues with strong momentum delivering a full collection of all new Fall and Winter footwear for 2017-18.
Columbia Sportswear is proud to introduce Faith Briggs and Mark Chase as the brand’s newest Directors of Toughness. Faith and Mark will spend the next nine months testing...
Last week, when we announced we’d give 100 percent of our global retail and online Black Friday sales directly to grassroots nonprofits working on the frontlines to protect...
Experience unique moments: Fight the last few steps to the snow-covered summit cross, enjoy endless descents in the fine powdery snow and feel the solitude in deserted valleys.
Event & Testimonial News
Fjällräven Polar is a unique winter adventure that takes place far above the Arctic Circle. For four days, participants drive dog sleds through the wilderness...
The FWT Organization Announces It Renews 3 Year Contract With Fieberbrunn, Austria And Vallnord-Arcalìs Andorra
FWT Management SA, the organizing body of the Swatch Freeride World Tour, Freeride World Qualifiers (FWQ), and Freeride Junior Tour (FJT) has renewed...
AKU Promotes #ITSGREATOUTTHERE: The European Outdoor Group Campaign to Involve New Generations in Outdoor Activities
AKU is associated to the European Outdoor Group and has decided to promote this campaign with the event...
The Ice Climbing Ecrins Festival is coming back with a new show! Let’s meet from 12th to 15th of January 2017 to celebrate mountaineering with all those who love...
South Tyrol’s Alta Pusteria/Hochpustertal, which as of recently presents itself under the “Three Peaks Dolomites” brand, offers some of the best places for..
A host of prizes and recognitions for Val Gardena as the best ski destination in South Tyrol, the Dolomites, and Italy.
Some like it mundane, others family-style; some do it for the adrenaline, others for the view. Yet, almost everyone agrees when it comes to the Dolomites being a true...
Val Gardena boasts a centuries-old history in tourism and can connect its strong and fascinating culture with cutting-edge technology and infrastructures, creating an ideal...