Video Talk
Sustainable packaging? Interview with Vivian Loftin
Sustainable packaging - What should the outdoor industry know about sustainable packaging? Packaging is used to protect outdoor products during transport...
Innovation and people plan: interview with
Tara PJ Stevens and Karla Morales-Lee
How to unlock innovation within your organisation through a regenerative people plan? Watch the video interview with Tara PJ Stevens and Karla Morales-Lee.
What makes outdoor brands score higher?
Interview with Dr Korbinian Spann
What makes outdoor brands score higher in service and product quality among consumers? Consumers evaluate and compare outdoor products on various touchpoints as part of the customer journey...
How to square what's circular.
Interview with Philipp Meister
How to square what's circular: How to connect circularity to your sustainability strategy and measure it right.
Video Spot
La Sportiva Prodigio Hike - Trail Speed, Hike Feel
Stay fast, steady, and unstoppable on the roughest terrains. With a knitted collar keeping dirt and rocks out, you get the speed of a running shoe...
La Sportiva Prodigio Pro:
Speed For Your Flow
Ultra trail: performance is built minute by minute, over several hours. La Sportiva Prodigio Pro is designed to improve power and speed, even over the longest distances: XFlow Speed™
La Sportiva Ondra Comp video presentation by Adam Ondra
For the first time, Smearing and Edging are fused together in the new Ondra Comp climbing shoe designed to elevate your bouldering performance...
La Sportiva Kilo Boot: Light on Your Feet, Stiff on the Steep.
La Sportiva Kilo XTR boots are the perfect solution for dedicated ski tourers and skimo enthusiasts looking to ride all season long. Watch the video spot and read the technical description...
Video Preview
FERRINO PRODUCT VIDEO:
X-DRY 15+3 Backpacks
Ferrino Ferrino X-Dry 15 is the ideal backpack for trail runners in any climate condition. Rain, mud and sweat cannot damage any of the material...
PRODUCT VIDEO - FERRINO HIKEMASTER backpack lines
Ferrino Hikemaster backpacks have been designed specifically for lightweight backpacking with cutting-edge auxetic technology on the shoulder straps....
FERRINO PRODUCT VIDEO: Appalachian Backpack Line
Ferrino Appalachian is a byword for strength and reliability which, together with its many pockets and access openings, make it the ideal...
VIDEO PREVIEW - NexX4™and Level Revolution in Snowboard Gloves
JV International's innovation continues to conquer the outdoor segment presenting NexX4™: the innovative technology that changes the world of sports...
Product & Corporate News
Liz Beverley appointed as Chair of OIA Development Board
The OIA is very pleased to announce that Liz Beverley has been appointed as the Chairperson of the OIA Development Board...
Winter Holidays in Italy - Val Gardena: the Ultimate Dolomite Valley
Spending your holidays in Val Gardena (Italy) means being right in the heart of the Dolomites – among the most beautiful mountains in the world – and enjoying an exclusive...
Scandinavian Outdoor Group Appoints New Chair and Refocuses on Its Core Mission
Scandinavian Outdoor Group (SOG) is sharpening its focus on its core mission – supporting Nordic outdoor brands in growth and export – and...
Sympatex Technologies: Change in Management
Sympatex Technologies announces a change in its management team. Effective immediately, Kim Scholze is taking on the role of sole Managing Director (CEO)...
Event & Testimonial News
European Outdoor Week 2026: Registration is Now Open
Outdoor Orbdays Trade Show 2026: registartion is now open for exhibitors and Retail visitors. The European Outdoor Group...
Val Gardena: The Ski Season Kicks Off with Innovation, Tradition, and a New Black Run
Val Gardena: Italy’s Top Ski Destination Opens the 2025–2026 Winter Season on December 4th...
OIA Conference & AGM 2026 - The Summit.
Delegate Bookings Now Open
Bookings are now open for The Summit 2026, the OIA Conference & AGM, with the event back at to Shrigley Hall Hotel in...
Prowinter 2026: the winter mountain trade show returns to Bolzano, more international and sustainable than ever
Prowinter, the leading B2B event for the outdoor and winter sports industry, will return to Fiera Bolzano from Sunday, January 11 to Tuesday, January 13, 2026, to celebrate...
BRAND & EVENT BLOG
OUTDOOR STARS
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Park2Trek Dolomites: two natural parks, two mountain groups, two regions, a unique trekking
Don't miss the Park2Trek Dolomites. The trekking takes you from Feltre to the Valles Pass through the Dolomiti Bellunesi National Park and the Paneveggio Pale di San...
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Dolomiti Palaronda Ferrata. The tour of the via ferratas
of the Palagroup now with the alpine guideHave you ever tried the exciting experience of a trekking from hut to hut in the Dolomites? The Dolomiti Palaronda gives you the chance to discover the Pala-Plateau...
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Primiero Dolomiti Marathon. Running in the Dolomites
The Primiero Dolomiti Marathon is back in the Palagroup (Dolomites – UNESCO World Heritage Site) on 3th July 2021.
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Mythos Primiero Dolomiti: a great bike event
at the foot of the Palagroup2021 is the year of Mythos Primiero Dolomiti, a new bike marathon in the wonderful landscape of the Pale di San Martino, which can be considered among the most...