Every year, the European Outdoor Conservation Association (EOCA) gives the ‘Conservation Champion’ award to members that have gone ‘the extra mile’ to support conservation through the Association. It is about members taking the initiative to raise money and awareness of the Association, in order to make a positive difference for conservation. EOCA is delighted to name Maruba Sports Publishers, Klean Kanteen and Roc Noir as its Conservation Champions for 2014.
Not only an original member of the Association, but a very active and positive Media Partner, Maruba Sports Publishers has published every press release that EOCA has issued. It highlights EOCA in every edition of Hike & Trekking, Bike & Trekking and SPORT PARTNER and has hosted the Association’s public vote for conservation in each of the last 3 years, giving double page spreads in its magazines and full coverage online.
Klean Kanteen joined EOCA on 1st January 2014, and by February, they had donated branded EOCA insulated, stainless steel Kanteens for a happy hour fundraiser at ISPO, helping to raise an impressive €2,300! Klean Kanteen has also been involved in helping raise further funds for the Association at OutDoor 2014, through the production of a ‘Conservation Pint Mug’ specifically for the Saturday night OutDoor party.
As a new start up UK Skiwear company, before it had even sold its first product, Roc Noir decided it would join EOCA and donate 2% of its sales to the Association. This is a huge commitment for a small company to make, and has shown great faith in and support of the work that EOCA and the outdoor industry are undertaking.
Herman Broekhof, an editor at Maruba Sports Publishers said “Shortly after the birth of EOCA, Mark Held asked us to support this young initiative from the outdoor industry by publishing an editorial in our trade magazine SPORT PARTNER. We decided not only to be the first publisher to support EOCA in this way, but also decided to become a member of the organisation. As a publisher of trade and consumer magazines in the field of outdoor and travel, we felt that we had the same obligation to nature and the environment as our partners in the business, the outdoor brands and outdoor retailers. We are very pleased to be part of this great movement and to have been named as Conservation Champions.”
Catherine Savidge, Joint General Manager of EOCA said, “the Conservation Champion award is about recognising member companies large and small, who take the initiative to benefit conservation through EOCA in ways other than simply paying their membership fees. We are proud to work with these three companies, all of whom are passionate about the great outdoors and their responsibility to it.”