SALEWA: Product Innovation as a corporate objective Specialized in hardware and mountaineering apparel, SALEWA is a multi-specialist brand in the outdoor world: more than seventy years of tradition and experience are a constant source of inspiration and encourage people in achieving more ambitious goals. Since 1935 the most demanding climbers and mountain lovers find in this brand innovative and reliable products and solutions Years of collaboration in research and development with leading alpinists like Christoph Hainz, Roger Schäli or Glen Plake lead to state-of-the-art, high-tech products. From hardware to apparel and shoes SALEWA offers the ideal match for any need: products for the athletes and the alpine guides, but also for anyone who loves spending time in the mountains. A collection for the climbing community and, last but not least, the Kids collection following the “Growing Clothes” concept: the clothes actually grow with the kids so their parents can save money.
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