EOS 2019 Headline Sponsor Announced. Become a sponsor of the EOS & get before an exclusive audience

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The European Outdoor Group (EOG) is pleased to announce that IWA OutdoorClassics is returning as headline sponsor for the European Outdoor Summit (EOS) for its second consecutive year. Registration for the Summit, which takes place from 26th to 27th September 2019 in Interlaken, Switzerland will open soon – save the date!

IWA OutdoorClassics, the world-leading specialist trade fair for security applications, outdoor activities equipment, shooting sports and hunting, came on board as the Summit’s main sponsor for the first time last year. Following a positive experience, the organisation is back to support EOS 2019 and looks forward to another successful Summit. (more…)

EOS 2019 Dates, Theme & Venue Announced: annual summit to take place on 26th & 27th September 2019

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Following last year’s announcement that that the seventh annual European Outdoor Summit (EOS) will take place from 26th to 27th September 2019 in Interlaken, Switzerland, The European Outdoor Group (EOG) is now pleased to announce the venue and theme for this year’s Summit. (more…)

The Decentralized Web 3.0 – Transforming Business and Society. Interview with Marcus Dapp

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The convergence of The Decentralised Web 3.0, Digital Sustainability, and Open Technologies with the Internet of Things and Artifical Intelligence will fundamentally reshape the way we do business and govern our societies in the future. While open technologies enabled the masses to create their own digital tools, the decentralised web will enable the masses to create their own transaction networks. The rise of do-it-yourself digital currencies for everyone will see a plethora of economic and social experiments emerge, from digital platform cooperatives to new and more democratic ways to govern our societies. Marcus Dapp‘ interview gives a glimpse of this new world, its characteristics, potential, and what business leaders should prepare for.

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Liesl Truscott: Textile Exchange, technology’s Promise. Scaling Solutions for Transparency

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The world is asking businesses to take responsibility for the products they source. The UN’s Sustainable Development Goals as well as the outcomes of the Paris Climate Agreement are setting global targets to meet.  To that purpose, companies need information and a means to take action: visibility into their supply chains, transparency into the impacts, tools to capture data and measure effect and change, and collaboration to link the efforts of the many players together. Technology is playing an increasingly strong role in enabling industry to deliver meaningful change at the scale it is needed.  During the video interview, Liesl Truscott  talks about the sustainability challenges we are facing, the solutions being developed, and the role of technology to bring them to scale:

 

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Alexandra Wood: the growth of eCommerce and the impact of our shopping habits

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How technology is fuelling how we interact and spend with brands, the impact this has on the environment and growth of returns. How can we get a handle on this and provide shopping experiences that are more personalised? Watch the video interview with Alexandra Wood:

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How technology will change the consumer market
and businesses. Interview with John Straw

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Digital Transformation. AI, IoT, Blockchain, Smart Contracts, Advanced Robotics, Virtual Reality are all converging to create a wave of change for consumers and businesses. John’s interview highlight how it works in laymans terms and the opportunities and disruption it will create:

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“Outdoor Digital”: let’s work it out! Interview with Mark Held at EOS 2018

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The sixth annual European Outdoor Summit pulled in its highest numbers to date with 305 delegates coming together in Malmӧ! The great success that Mark Held was expeting for this sixth EOS edition. This year’s theme was ‘The Outdoor Industry – A Progressive Business Sector’ with a focus on Outdoor Digital. During this video interview Mark explains why companies and the whole outdoor industry really needs to work out on this topic:

 

Interview: Jessica Ceotto
Filming and Editing: Andrea Monticelli.

Importance of Consumer Facing Transparency.
Interview with Nina Shariati

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In the past years the demand for transparency from fashion industry has increased drastically. Fashion industry that has historically been known for its secrecy has been pushed by NGOs governments and consumers to become more transparent.  It has led to brands publishing their supplier list, signing transparency pledge, the Bangladeshi accord and the UK Modern Slavery act. However, the industry is far from solving its challenges connected to workers’ rights and planetary barriers. Where does the fashion industry needs to go next with its transparency agenda? What is the role of consumers in the equation and how can brands empower consumers to become a force of positive change? What is the role of tech such as Block chain and IoT? Watch the video interview with Nina Shariati :

 

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Driver of digitalisation in the supply chain.
Interview with Markus Müller

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Although present for many years, GS1 is still the backbone of digital communication between supply chain partners in order to serve customers in the best way. The Interview with Markus Müller gives an overview of the current importance of GS1 in general, and – combination with process recommendations – how to add value for businesses and consumers:

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Mark Held about the OutDoor by ISPO:
“The new trade fair is not going to be multisport”

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With the OutDoor by ISPO Launch Conference, the outdoor industry has entered a new period. As we know, the kick-off marked the official start of the relocation of the “OutDoor” brand from Friedrichshafen to Munich. The trade fair will be held under the new brand name OutDoor by ISPO.

During the videointerview, Mark Held (General Secretary of EOG) explains the key concept that supports this change: outdoor Industry is changing a lot and EOG needs to maximize the potential of trade fairs. The industry and its shows need to adapt to new forms of exhibit, comunicate, retail,etc.. but it is also necessary to be much relaxed about the definition of “outdoor”. The new traid fair is not going to be multisport…

Watch the video interview.

Interview: Andrea Bianchi.
Filming and Editing: Simone Enei.