OutDoor Show 2014: a world championship edition for La Sportiva!

Posted 22 July 2014 by Mountainblog & filed under News, Product & Corporate News.

The annual Outdoor trade show in Friedricshafen, Germany ended in victory for La Sportiva with the company receiving the 2014 Outdoor Industry Award for innovation

AIROUND GTX RR Zamberlan at OutDoor 2014
Spring Summer 2014

Posted 18 July 2014 by Mountainblog & filed under Outdoor Friedrichshafen 2014 – video preview, Video, Video Preview.

At OutDoor 2014, Marco Zamberlan (CEO) presents the AIROUND GTX RR Shoes by Zamberlan.

FERRINO – Tents are Getting Easier and Easier to Set Up

Posted by Mountainblog & filed under News, Product & Corporate News.

Finally holidays are approaching, but why should you go crazy with the assembly instructions for your tent? To simplify your adventure, this year Ferrino has posted on line videos with

Malfate Speed HOKA at OutDoor 2014
Spring Summer 2015

Posted by Mountainblog & filed under Outdoor Friedrichshafen 2014 – video preview, Video, Video Preview.

At OutDoor Messe 2014, Jean Luc Diard (CEO) presents the Malfate Speed by Hoka.

Uneek KEEN at OutDoor 2014
Spring Summer 2015

Posted by Mountainblog & filed under Outdoor Friedrichshafen 2014 – video preview, Video, Video Preview.

At OutDoor Messe 2014, Nol Gerritse (Director – Product Marketing) presents UNEEK by Keen.

Canyoneer 3 FIVE TEN at OutDoor 2014
Spring Summer 2015

Posted by Mountainblog & filed under Outdoor Friedrichshafen 2014 – video preview, Video, Video Preview.

At OutDoor 2014, Dave Kassel (Category Manager) presents the Canyoneer 3 by Five Ten.

Tigers, Turtles and Thousand of Trees: EOCA Conserves Wild Palces on Behalf of the Outdoor Industry

Posted 17 July 2014 by Mountainblog & filed under Brand & Event Blog, Eoca, News, Product & Corporate News.

Following an exciting online vote in March, a member vote in April and EOCA members deciding to fund entire projects themselves, the European Outdoor Conservation Association

Maruba Sports Publishers, Klean Kanteen and Roc Noir Named as EOCA Conservation Champions!

Posted by Mountainblog & filed under Brand & Event Blog, Eoca, Event & Testimonial News, News.

Every year, the European Outdoor Conservation Association (EOCA) gives the ‘Conservation Champion’ award to members that have gone ‘the extra mile’ to support

Interview with Rolf Schmid (EOG): How and Why People Need to Enjoy OutDoor Activities

Posted 16 July 2014 by Mountainblog & filed under Brand & Event Blog, Eog, Video, Video Talk.

The outdoor industry has experienced exceptional growth and has become one of the major players in the sporting goods business. In order to strengthen this position, the EOG

SNOW LEOPARD PROJECT
Cala together with Ferrino towards the first italian Snow Leopard

Posted by Mountainblog & filed under Event & Testimonial News, News.

Last days of preparation for the mountaineering skier and Ferrino Ambassador Carlalberto “Cala” Cimenti before his departure for Kirghizstan, scheduled for July, 10th, 2014.