Corporate Responsibility at LOWA

Posted 8 October 2018 by Mountainblog & filed under News, Product & Corporate News.

Not many industries are so obviously linked to nature as the outdoor industry. Corporate responsibility (CR) and sustainability have therefore become increasingly important in recent years…

EOCA: Cast your vote for the environment
on MountainBlog.it

Posted by Mountainblog & filed under Brand & Event Blog, Eoca, News, Product & Corporate News.

For the 4th year, MountainBlog is very happy to host again the autumn EOCA vote for conservation!

Patagonia celebrates 50th Anniversary of Iconic Outdoor Film ‘Mountain of Storms’

Posted 5 October 2018 by Mountainblog & filed under Event & Testimonial News, News.

They called themselves Fun Hogs. In 1968, whilst San Francisco raved through the summer of love, five friends took an 8,000-mile road trip from the surf and sun…

Youth Olympic Games Preview:
sport climbing’s game changers

Posted 4 October 2018 by Mountainblog & filed under Event & Testimonial News, News.

This Saturday, the 3rd edition of the Summer Youth Olympic Games opens in Buenos Aires, Argentina, welcoming to the Olympics…

La Sportiva opens the first International brand store in Mexico City

Posted by Mountainblog & filed under News, Product & Corporate News.

La Sportiva, the world’s leading brand in the field of outdoor clothing and footwear, extends its brand experience internationally by opening its first brand-store…

LOWA Alpine Ice GTX®
At home on any peaks anywhere

Posted by Mountainblog & filed under Video, Video Spot.

Above 4,000 metres elevation, the technical demands for alpine mountaineering boots increase. There is no room for compromises here.

Alexandra Wood: the growth of eCommerce and the impact of our shopping habits

Posted 3 October 2018 by Mountainblog & filed under Brand & Event Blog, Eog, Video, Video Talk.

How technology is fuelling how we interact and spend with brands, the impact this has on the environment and growth of returns. How can we get a handle on this and provide shopping experiences that are more personalised?

How technology will change the consumer market
and businesses. Interview with John Straw

Posted 2 October 2018 by Mountainblog & filed under Brand & Event Blog, Eog, Video, Video Talk.

Digital Transformation. AI, IoT, Blockchain, Smart Contracts, Advanced Robotics, Virtual Reality are all converging to create a wave of change for consumers and businesses…

“Outdoor Digital”: let’s work it out! Interview with Mark Held at EOS 2018

Posted by Mountainblog & filed under Brand & Event Blog, Eog, Video, Video Talk.

The sixth annual European Outdoor Summit pulled in its highest numbers to date with 305 delegates coming together in Malmӧ! The great success that Mark Held was expeting for this sixth EOS edition.

Importance of Consumer Facing Transparency.
Interview with Nina Shariati

Posted 1 October 2018 by Mountainblog & filed under Brand & Event Blog, Eog.

Where does the fashion industry needs to go next with its transparency agenda? What is the role of consumers in the equation and how can brands empower consumers to become a force of positive change? What is the role of tech such as Block chain and IoT?