The PRO Wading boot built on an outsole compound specifically designed for fly fishing. This revolutionary new sole design is an industry disrupting advance in wet rubber traction.
Confidence is key when running in extreme terrain. Salming, a Swedish brand specializing in performance running, has combined…
You can be content with being one of many or crave to stand out. You can stay in the wake or call for your trajectories. When Northwave faces a new challenge…
MICHELIN Motorsport’s 2019 racing season opened with a big news. What? Under Armour HOVR Coldgear Reactor at the foot of MICHELIN Motorsport team used…
At ISPO 2019, Andrea de Pascale (Chief Commercial Officer) presents the Mammut Falera Mid WP women equipped with Michelin Soles.
At ISPO 2019, Andrea de Pascale (Head of Marketing & Partnership Development at JVI Michelin Soles) presents the Dolomite Move Bootie m’s equipped with Michelin Soles.
At ISPO 2019, Andrea de Pascale (Chief Commercial Officer) presents the ECCO Exostrike equipped with Michelin Soles.
From KLIM’s remarkable backcountry snow experience comes the world’s first snowbike-specific boot. Built to handle the unique, extreme conditions of backcountry snowbiking…
Some say “three’s a crowd,” but the designers at Under Armour couldn’t disagree more. Imagine a world without the Three Musketeers, the Beastie Boys or a good BLT sandwich.
The champion wants to test the new Promachine equipped with Michelin soles, now the challenge is on the snow.
