High performance soles inspired by a century of innovation by Michelin. For over a century, Michelin has enabled vehicles to travel for millions of kilometers, by developing high-performance, safe and durable tires in all driving conditions. From automotive to agriculture, from aeronautical to two-wheels, motorized or with pedals. From the invention of the first… Read more »
Posts Tagged: HIKING
Ferrino discovers the “Sentiero Italia”: the largest trekking in the world
Yuri Basilicó, Sara Furlanetto e Giacomo Riccobono, deeply in love with the Italian mountains and theirs hidden treasures, are covering the Sentiero Italia…
Everything is possible in a LOWA boot
To be outdoors, enjoying nature and just feeling alive – everything is possible in a LOWA boot. Our slogan ”Simply more…” embodies our commitment to the quality of the LOWA brand…
Volcanic Experience, May 30th to June 1st. Trail races, festivities and cultural visits… Meet the men and women of the VVX!
The Volvic Volcanic Experience – VVX – offers an athletic immersion into what is one of France’s most iconic landscapes: the Chaîne des Puys – Faille de Limagne…
Ferrino backpacks Summer 2019:
the spirit inside a backpack
The backpack preparation time is the moment preceding a journey of any duration or type. At the beginning the backpack is empty and you look at it imagining what…
Ecco Soft7 Tred shoes at ISPO 2019
Winter 2019.20
Ad ISPO 2019, Tobias Roth (Senior Product Manager) presents the Soft7 Tred shoes by Ecco.
For every path you want to take,
Ferrino walks with you.
For every path you want to take, for any adventure you want to go through…Ferrino walks with you!
LOWA Outdoor boots for women:
the details make the difference
Who doesn’t realise this? The sun is shining brightly outside, and you simply want to slip on your boots and take off. But people who still need the right pair of boots will have…
Mammut Saentis Knit Low equipped with Michelin outsoles at OutDoor 2018- Summer 2019
At OutDoor 2018, Ruben Hogreve (Product Manager Footwear) and Giustiano Peruzzo (Head of Product Development at JVI Michelin Technical Soles)…
Dynafit’s, Benedikt Böhm, Cycles, Runs and Skis Mt. Damavand in an Incredible 14 Hours Kitted out in Polartec Alpha.
On Monday 16th April, we heard the news that Benedikt Böhm, extreme ski mountaineer and member of the Dynafit team ski club, had returned from Iran after cycling, running, hiking and skiing…
