What does “Gamification” mean? Is it possible and necessary to “gamify” the outdoor business? Benjamin Föckersperger’s interview gives a brief introduction into the principles of Gamification, which could be also described as Game-Thinking to address the target group of the 21st century.
Posts Tagged: Benjamin Föckersperger
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PrimaLoft Strengthens Focus on Outdoor Enthusiasts by Appointing Top Talent from Leading Footwear & Apparel Brands
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Zamberlan SS 2025: new construction concepts and environmentally friendly materials.
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OIA Joins 1% for the Planet as Environmental Partner
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The World Mountain and Trail Running Championship's five courses revealed:
365 days to go