Video Talk
Sustainable packaging? Interview with Vivian Loftin
Sustainable packaging - What should the outdoor industry know about sustainable packaging? Packaging is used to protect outdoor products during transport...
Innovation and people plan: interview with
Tara PJ Stevens and Karla Morales-Lee
How to unlock innovation within your organisation through a regenerative people plan? Watch the video interview with Tara PJ Stevens and Karla Morales-Lee.
What makes outdoor brands score higher?
Interview with Dr Korbinian Spann
What makes outdoor brands score higher in service and product quality among consumers? Consumers evaluate and compare outdoor products on various touchpoints as part of the customer journey...
How to square what's circular.
Interview with Philipp Meister
How to square what's circular: How to connect circularity to your sustainability strategy and measure it right.
Video Spot
“Transcardus - A Balkanski Story”
on Ferrino YouTube Channel
Ferrino offers its community a piece of content dedicated to its chosen terrain, highlighting its essence in an authentic and responsible way...
La Sportiva Prodigio Hike - Trail Speed, Hike Feel
Stay fast, steady, and unstoppable on the roughest terrains. With a knitted collar keeping dirt and rocks out, you get the speed of a running shoe...
La Sportiva Prodigio Pro:
Speed For Your Flow
Ultra trail: performance is built minute by minute, over several hours. La Sportiva Prodigio Pro is designed to improve power and speed, even over the longest distances: XFlow Speed™
La Sportiva Ondra Comp video presentation by Adam Ondra
For the first time, Smearing and Edging are fused together in the new Ondra Comp climbing shoe designed to elevate your bouldering performance...
Video Preview
FERRINO PRODUCT VIDEO:
X-DRY 15+3 Backpacks
Ferrino Ferrino X-Dry 15 is the ideal backpack for trail runners in any climate condition. Rain, mud and sweat cannot damage any of the material...
PRODUCT VIDEO - FERRINO HIKEMASTER backpack lines
Ferrino Hikemaster backpacks have been designed specifically for lightweight backpacking with cutting-edge auxetic technology on the shoulder straps....
FERRINO PRODUCT VIDEO: Appalachian Backpack Line
Ferrino Appalachian is a byword for strength and reliability which, together with its many pockets and access openings, make it the ideal...
VIDEO PREVIEW - NexX4™and Level Revolution in Snowboard Gloves
JV International's innovation continues to conquer the outdoor segment presenting NexX4™: the innovative technology that changes the world of sports...
Product & Corporate News
La Sportiva introduces Sender to the freetouring segment
The four-buckle boot that delivers maximum support, solidity and downhill power without compromising uphill performance...
Ferrino presents its new products for Autumn - Winter 2026
For the winter season 2026, Ferrino introduces a collection of products that stand out for their unique characteristics, covering various product categories...
Outdoor Brands Raising Green Funds For Conservation
As the Christmas shopping season begins, a number of outdoor brands are asking consumers to consider their purchases wisely over the coming Black Friday...
December in Val Gardena: Art and Cultural Events, Ski World Cup, Christmas Markets
In December, the winter season reopens in Val Gardena (Italy), and the area comes alive with numerous activities, events, and unique experiences...
Event & Testimonial News
Milano–Cortina 2026 Winter Olympics:
the Olympic Flame in Val Gardena
Milano–Cortina 2026 Winter Olympics: the torchbearers will carry the Olympic Flame from Ortisei to the most beautiful...
Prowinter 2026: greater international reach and a strengthened role as a European hub for outdoor and winter sports
The 26th edition of Prowinter, the leading B2B trade fair for the outdoor and winter sports sector, concluded yesterday with a highly positive...
Prowinter 2026: the new edition opens with the announcement of the Prowinter Award 2026 winners
The 26th edition of Prowinter, the leading B2B event for the outdoor and winter sports world, officially began this morning: Fiera Bolzano exhibition center is once again...
Prowinter 2026: the most important appointments
Fiera Bolzano is getting ready to welcome the key players of the winter mountain industry for three days full of innovation, exclusive previews...
BRAND & EVENT BLOG
OUTDOOR STARS
-
Skiing, sledding, snowshoeing… under the moonlight.
Val Gardena’s magical night experiences.Moonlight cross-country skiing, night sledding, snowshoe tours after sunset and many other evening activities let you enjoy every moment of your holiday in Val Gardena...
-
Park2Trek Dolomites: two natural parks, two mountain groups, two regions, a unique trekking
Don't miss the Park2Trek Dolomites. The trekking takes you from Feltre to the Valles Pass through the Dolomiti Bellunesi National Park and the Paneveggio Pale di San...
-
Dolomiti Palaronda Ferrata. The tour of the via ferratas
of the Palagroup now with the alpine guideHave you ever tried the exciting experience of a trekking from hut to hut in the Dolomites? The Dolomiti Palaronda gives you the chance to discover the Pala-Plateau...
-
Primiero Dolomiti Marathon. Running in the Dolomites
The Primiero Dolomiti Marathon is back in the Palagroup (Dolomites – UNESCO World Heritage Site) on 3th July 2021.