Video Talk
Sustainable packaging? Interview with Vivian Loftin
Sustainable packaging - What should the outdoor industry know about sustainable packaging? Packaging is used to protect outdoor products during transport...
Innovation and people plan: interview with
Tara PJ Stevens and Karla Morales-Lee
How to unlock innovation within your organisation through a regenerative people plan? Watch the video interview with Tara PJ Stevens and Karla Morales-Lee.
What makes outdoor brands score higher?
Interview with Dr Korbinian Spann
What makes outdoor brands score higher in service and product quality among consumers? Consumers evaluate and compare outdoor products on various touchpoints as part of the customer journey...
How to square what's circular.
Interview with Philipp Meister
How to square what's circular: How to connect circularity to your sustainability strategy and measure it right.
Video Spot
La Sportiva Prodigio Hike - Trail Speed, Hike Feel
Stay fast, steady, and unstoppable on the roughest terrains. With a knitted collar keeping dirt and rocks out, you get the speed of a running shoe...
La Sportiva Prodigio Pro:
Speed For Your Flow
Ultra trail: performance is built minute by minute, over several hours. La Sportiva Prodigio Pro is designed to improve power and speed, even over the longest distances: XFlow Speed™
La Sportiva Ondra Comp video presentation by Adam Ondra
For the first time, Smearing and Edging are fused together in the new Ondra Comp climbing shoe designed to elevate your bouldering performance...
La Sportiva Kilo Boot: Light on Your Feet, Stiff on the Steep.
La Sportiva Kilo XTR boots are the perfect solution for dedicated ski tourers and skimo enthusiasts looking to ride all season long. Watch the video spot and read the technical description...
Video Preview
FERRINO PRODUCT VIDEO:
X-DRY 15+3 Backpacks
Ferrino Ferrino X-Dry 15 is the ideal backpack for trail runners in any climate condition. Rain, mud and sweat cannot damage any of the material...
PRODUCT VIDEO - FERRINO HIKEMASTER backpack lines
Ferrino Hikemaster backpacks have been designed specifically for lightweight backpacking with cutting-edge auxetic technology on the shoulder straps....
FERRINO PRODUCT VIDEO: Appalachian Backpack Line
Ferrino Appalachian is a byword for strength and reliability which, together with its many pockets and access openings, make it the ideal...
VIDEO PREVIEW - NexX4™and Level Revolution in Snowboard Gloves
JV International's innovation continues to conquer the outdoor segment presenting NexX4™: the innovative technology that changes the world of sports...
Product & Corporate News
EOCA: 2024 impact for nature.
Following an exciting 12 months of increasingly impactful funding for nature and preparation for a step change in the way it works, EOCA is delighted to publish its...
PrimaLoft's current evolution?
Interview with Anne Cavassa
PrimaLoft, innovation company specializing in high performance, sustainable insulation, has named Anne Cavassa as its president and CEO.
Skylotec: Forged in The Alps
In a decisive move that underlines its commitment to excellence in climbing and mountaineering SKYLOTEC announces the full integration of Climbing Technology ....
Ternua SS 2026 Collection: 70% of the Garments Are Mono-Material.
It’s a fresh collection with continuity that unites technicity and sustainability with renewed colors and new multipurpose garments that are adapted to market demands....
Event & Testimonial News
The 2025 HERO Südtirol Dolomites:
The Marathon World Cup
Join us on Saturday, 14 June for the 15th edition of the HERO Südtirol Dolomites and the third round of the 2025 HERO UCI Marathon World Cup.
Orbdays 2025: the Outdoor Business Speaks Increasingly to The International Market
In Riva del Garda (Italy), on May 25–26, the leading B2B event for outdoor and running returns. Over 5,000 professionals expected, global brands, and the first...
Earth Day 2025: Raising Funds For Conservation
Raising awareness of the necessity to conserve and restore the natural world we depend on, as well as the need for more funds to support its ever...
The 2025 Hero UCI Cross-Country Marathon World Cup: the Shining Stars of the World Circuit
Just a month to go until the opening race of the first ever edition of the HERO UCI Cross- country Marathon World Cup. Over 50 pro cyclists, representing 11 UCI ...
BRAND & EVENT BLOG
OUTDOOR STARS
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Park2Trek Dolomites: two natural parks, two mountain groups, two regions, a unique trekking
Don't miss the Park2Trek Dolomites. The trekking takes you from Feltre to the Valles Pass through the Dolomiti Bellunesi National Park and the Paneveggio Pale di San...
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Dolomiti Palaronda Ferrata. The tour of the via ferratas
of the Palagroup now with the alpine guideHave you ever tried the exciting experience of a trekking from hut to hut in the Dolomites? The Dolomiti Palaronda gives you the chance to discover the Pala-Plateau...
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Primiero Dolomiti Marathon. Running in the Dolomites
The Primiero Dolomiti Marathon is back in the Palagroup (Dolomites – UNESCO World Heritage Site) on 3th July 2021.
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Mythos Primiero Dolomiti: a great bike event
at the foot of the Palagroup2021 is the year of Mythos Primiero Dolomiti, a new bike marathon in the wonderful landscape of the Pale di San Martino, which can be considered among the most...